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Daring "Music City Drop" Raises 680,000 Meals for Nashville Families

Move For Hunger's Music City Drop raised funds to provide 680,000 meals to Nashville families after 50 participants rappelled 20 stories at the Omni Hotel on Nov. 18. Sponsors included Kroger, Rice Krispies Treats, Dollar General and Apex Moving + Storage. Volunteers also assembled more than 1,000 snack-pack meals that were delivered to Second Harvest Food Bank of Middle Tennessee on Nov. 19. The organization says every $1 donated provides four meals, translating donations into immediate relief for the community.

Daring "Music City Drop" Raises 680,000 Meals for Nashville Families

Move For Hunger raised funds to provide 680,000 meals for families in Nashville through its Music City Drop fundraiser on Nov. 18. The downtown event combined a high-impact public stunt with volunteer-driven meal assembly to draw attention to rising demand at local food banks.

The fundraiser took place at the Omni Hotel and was supported by Kroger, Rice Krispies Treats, Dollar General and Apex Moving + Storage. Fifty participants rappelled 20 stories down the hotel facade to raise donations and awareness for the nonprofit's mission to fight food insecurity.

"This year’s Music City Drop showed the incredible spirit of Nashville," said Adam Lowy, Executive Director of Move For Hunger. "From participants to sponsors, everyone came together to make a statement — hunger is a problem we can solve, and it starts with community."

The event also included a hands-on snack-pack assembly drive: volunteers assembled more than 1,000 snack-pack meals. Those kits, stocked with donations from Kroger, Dollar General and Rice Krispies Treats, were delivered to Second Harvest Food Bank of Middle Tennessee on Nov. 19.

Organizers added an extra truckload of Rice Krispies Treats to the delivery to help brighten the holiday season for recipients. The campaign emphasized that every dollar raised enables Move For Hunger to provide four meals, turning donor dollars into immediate relief for families in need.

"I'm rappelling for hunger today because more than 47 million Americans are facing hunger every day," said Denine Torr, vice president of philanthropy and corporate social responsibility for Dollar General.

Community participation included local personalities and even Gnash, the Nashville Predators' mascot, who joined in the 20-story descent. Organizers say the combination of daring stunts, corporate partnerships and volunteer action helped spotlight the increased requests for assistance from food banks and inspired community support.

If you'd like to support future efforts, Move For Hunger reports that donations convert directly into meals — a simple way to turn generosity into tangible help for families across the region.

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