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We Shall Rise — Tel Aviv Rooftop Installation Chronicles Israel’s Journey Since Oct. 7

We Shall Rise — Tel Aviv Rooftop Installation Chronicles Israel’s Journey Since Oct. 7
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We Shall Rise is a rooftop immersive installation at Azrieli Tel Aviv Mall that documents Israeli life from Oct. 7, 2023, to today through ten projections across 500 square meters. Photographer Ziv Koren’s images—realized with design firm DISKIN—are paired with narration by Noam Horev. The show presents scenes of destruction, wounded civilians and moving hostages’ reunions, framed as collective memory, resistance and a step toward communal healing.

We Shall Rise is an immersive art installation on the rooftop of the Azrieli Tel Aviv Mall that guides visitors through defining moments in Israeli society from the morning of October 7, 2023, to the present.

The installation opens across a 500-square-meter space and features ten large projections combining the photography of Ziv Koren with a narrated text by poet and writer Noam Horev. The visual program, produced in collaboration with design firm DISKIN, brings together images ranging from damaged kibbutzim and wounded civilians to tense scenes related to Iran and intimate reunions of released hostages with their families.

We Shall Rise — Tel Aviv Rooftop Installation Chronicles Israel’s Journey Since Oct. 7
From left to right, Ziv Koren, Danna Azrieli and Noam Horev at the We Shall Rise installation at the Azrieli Mall in Tel Aviv. May 31, 2026. (credit: Courtesy)

“Many people assume that holding a camera creates distance between you and the subject, but I found the opposite,”
— photographer Ziv Koren, whose work anchors the exhibition. Koren says his goal is to move viewers emotionally and that documenting this period has been among the most difficult experiences of his career.

“We have endured a very difficult three years, and we wanted to uncover some hope and optimism,”
— writer Noam Horev, who provided the narration. Horev links his personal experience—becoming a parent during the outbreak of war and living through long periods of a partner’s reserve duty—to a broader national story, framing the installation as both memory work and an act of resistance.

The Azrieli Group backed the exhibition and Azrieli Group CEO Danna Azrieli attended the launch. Azrieli emphasized the project’s role in public healing and said the rooftop location—connected to Tel Aviv-Hashalom train station, with parking and nearby bus stops—was chosen deliberately to ensure easy public access.

Why It Matters

We Shall Rise offers a public space to witness, remember and reflect on recent trauma and resilience. By combining powerful documentary photography with poetic narration and large-scale projection, the exhibition seeks to help individuals and communities process loss, honor survivors, and affirm collective endurance.

Practical details: The installation is open to the public on the rooftop of the Azrieli Tel Aviv Mall. Visitors should check local listings for hours and any entry requirements.

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