Asos Co-Founder Quentin Griffiths Found Dead in Pattaya — Autopsy Shows No Evidence Of Foul Play

Quentin Griffiths, a co-founder of online fashion retailer Asos, was found dead in Pattaya, Thailand, on 9 February after falling from a high-rise apartment block, police have said.

Death and Ongoing Inquiries

Thai police reported Griffiths was discovered on the pavement outside a luxury hotel where he had been living long-term in a 17th-floor suite. Investigators said his room was locked from the inside and there were no signs of forced entry. An autopsy reportedly uncovered no evidence of foul play, and local authorities continue to investigate the circumstances surrounding his death.

Foreign Office: "We are supporting the family of a British national who has died in Thailand and are in contact with the local authorities."

Personal Background and Legal Matters

Police told the BBC that Griffiths was involved in two ongoing court cases that may have been a source of stress. He was reportedly separated from his second wife, a Thai national, and engaged in a legal dispute with her over a business they had run together.

Asos: From Founding To Global Retailer

Griffiths co-founded Asos in London in 2000 alongside Nick Robertson, Andrew Regan and Deborah Thorpe. The name originally stood for "As Seen On Screen," reflecting the company’s early focus on clothing inspired by TV and film. Although Griffiths left the business in 2005, he remained a significant shareholder as the company expanded into a major online marketplace carrying hundreds of brands and its own labels. At one stage Asos was valued at more than £6bn; major investors have included Anders Holch Povlsen and Mike Ashley.

Additional reporting by Thanyarat Doksone in Bangkok.

If you are suffering distress or despair, details of help and support in the UK are available via the BBC Action Line.